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Cameron Waldie

President & CEO

President of Carmanah Signs since 2009, Cameron has focused Carmanah’s technology development on high value retail signage for Lottery & Gaming. In 2013, he conceived the idea that Carmanah should join forces with STRATACACHE, the #1 global digital signage company. Now with 55+ lottery customers worldwide, Cameron is highly focused on ensuring the Carmanah team delivers its digital media and marketing technology with exceptional ongoing customer service. 

 
 
 
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Jason Barrs

SVP Global Sales & Business Development

Jason is a digital lottery and omnichannel expert, bringing extensive lottery retail marketing experience to Carmanah’s customers and industry partners. Jason previously worked with IGT as Senior Director of Technology Services, spending a total of 15 years in roles dedicated to technology, product marketing, and omnichannel product management. A lifelong learner with a passion for the intersection of business, technology, and marketing, he is the perfect addition to Carmanah’s customer driven culture of innovation, collaboration, and retail transformation.

 
 
 
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David Roy

VP INTERNATIONAL BUSINESS DEVELOPMENt

Based in Europe, David works with our Lottery customers in the EMEA to find creative solutions that drive player engagement at retail. David spent the previous seven years working with IGT’s European clients on retail sales optimization, joining the Carmanah team in 2015. Prior to that he was a top retail executive with Coca-Cola International. His current mission? To engage lottery players by digitizing the in-store playing experience.

 
 
 
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John Wilde

VP APAC BUSINESS DEVELOPMENT

Carmanah’s wonder from the land down under, Australia-based John Wilde brings with him previous lottery industry experience and over 20 years of experience in the IT Channel Business. John is an active listener, focused on delivering the best possible outcomes for our Asia-Pacific lottery customers.

 
 
 
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Melanie Farkas

Office Manager

An indispensable member of the Carmanah Signs team for over a decade, Melanie is an expert in both gaming signage and office administration.

 
 
 

Jon-Paul Bussoli

VP Product Development

Jon-Paul has directed the product development of all Carmanah jackpot signage products for the past 15+ years, along with all STRATACACHE Lottery Digital Signage products. He works with the cross-functional team to specify hardware (i.e. media players, passive displays, touch displays, jackpot signs), software, and fixturing for each unique use case at retail, whether passive screen or interactive experience. Jon-Paul is focused on providing brands and retailers with the tools and programs necessary to communicate and interact with shoppers. 

 
 
 
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Ryan Ali

UX Design Director

Ryan leads content development and touch interactive development sessions for Lottery Digital Signage. He defines scope for creatives and developers while expertly managing the delivery of content. Ryan has worked on a variety of content and interactive experiences, including Digital PlayStations, Digital Menu Boards, interactive educational experiences, lottery retailer portal demos, and sales activating passive content focusing on winner data and prize values.

 
 
 

Richard Brown

Senior Project Manager

Richard Brown, a retail signage expert with nearly 20 years of experience, has been a key member of the Carmanah Signs team since 2005. He began his career in Carmanah’s production department, moving up through the company to shipping, production supervision, product development, and project management. Now Carmanah’s Senior Project Manager, Richard knows jackpot and digital signage inside out. He is a natural leader who manages cross-functional teams to ensure projects are completed on time, within budget, and to the highest standard.    

 
 
 

Nadene Beyerbach

Marketing Director

As the marketing lead for Carmanah Signs, Nadene’s focus is on changing the way lotteries connect with their players starting with digital transformation at retail. She has been part of the lottery industry for 17 years, previously working on product development and brand management for Atlantic Lottery’s portfolio of Instant Games, as well as on the agency side where she worked on an award winning PRO·LINE sports betting campaign with m5.