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Cameron Waldie

President & CEO

President of Carmanah Signs since 2009, Cameron has focused Carmanah’s technology development on high value retail signage for Lottery & Gaming. In 2013, he conceived the idea that Carmanah should join forces with STRATACACHE, the #1 global digital signage company. Now with 55+ lottery customers worldwide, Cameron is highly focused on ensuring the Carmanah team delivers its digital media and marketing technology with exceptional ongoing customer service. 

 
 
 

Jon-Paul Bussoli

Chief Operating Officer

Jon-Paul has directed the product development of all Carmanah jackpot signage products for nearly 20 years, along with all STRATACACHE Lottery Digital Signage products. He leads the Technology, Supply Chain, and Manufacturing teams. Jon-Paul also works with the cross-functional team to specify hardware (i.e. media players, passive displays, touch displays, jackpot signs), software, and fixturing for each unique use case at retail, whether passive screen or interactive experience. Jon-Paul is focused on providing brands and retailers with the tools and programs necessary to communicate and interact with customers.

 
 
 
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Jason Barrs

SVP Global Sales & Business Development

Jason is a digital lottery and omnichannel expert, bringing extensive lottery retail marketing experience to Carmanah’s customers and industry partners since he joined the team in 2021. Jason previously worked with IGT as Senior Director of Technology Services, spending a total of 15 years in roles dedicated to technology, product marketing, and omnichannel product management. Jason is a lifelong learner with a passion for the intersection of business, technology, and marketing.

 
 
 

Tyson Barr

VP SALES, USA

Tyson joins Carmanah from IGT, where for the last ten years, he held the position of Account Development Manager and General Manager for IGT's Lottery operations in Colorado.  With over 20 years of experience in the Lottery Industry, he has overseen many disciplines including sales, client development, training, and corporate account management. With a career committed to relationship management and client success, he is eager to share Carmanah's innovative marketing technologies with our Lottery partners.

 
 
 
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David Roy

VP INTERNATIONAL BUSINESS DEVELOPMENt

Based in Europe, David works with our Lottery customers in the EMEA to find creative solutions that drive player engagement at retail. David spent the previous seven years working with IGT’s European clients on retail sales optimization, joining the Carmanah team in 2015. Prior to that he was a top retail executive with Coca-Cola International. His current mission? To engage lottery players by digitizing the in-store playing experience.

 
 
 
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John Wilde

VP APAC BUSINESS DEVELOPMENT

Carmanah’s wonder from the land down under, Australia-based John Wilde brings with him previous lottery industry experience and over 20 years of experience in the IT Channel Business. John is an active listener, focused on delivering the best possible outcomes for our Asia-Pacific lottery customers.

 
 
 

Richard Brown

Senior Canadian Account Manager & Global Inside Sales

A retail digital signage expert with nearly 20 years of experience, Richard has been a key member of the Carmanah team since 2005. He began his career in Carmanah’s production department, moving up through the company to production supervision, product development, and project management. Richard knows jackpot and digital signage inside out. He is a natural leader who manages cross-functional teams to ensure that projects are completed on time, within budget, and to the highest standard.    

 
 
 

Nadene Beyerbach

Marketing Director

As the marketing lead for Carmanah Signs, Nadene’s focus is on changing the way lotteries connect with their players starting with digital transformation at retail. She has been part of the Carmanah team for the past nine years and part of the Lottery Industry for 17 years. Nadene previously worked on product development and brand management for Atlantic Lottery’s portfolio of Instant Games, as well as on the agency side where she worked on an award winning PRO·LINE sports betting campaign with m5. 

 
 
 
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Ryan Ali

UX Design Director

Ryan leads content development and touch interactive development sessions for Lottery Digital Signage. He defines scope for creatives and developers while expertly managing the delivery of content. Part of the Carmanah team since 2015, Ryan has worked on a variety of content and interactive experiences including Digital PlayStations, Digital Menu Boards, interactive educational experiences, lottery retailer portal demos, and sales activating passive content focusing on winner data and prize values.