La Fleur’s: OLG’s Digital Menu Boards

Just out, the September-October issue of La Fleur’s Magazine looks at the tremendous success of our Digital Menu Board pilot with OLG, including sales lift results, eye tracking study results, and plans for OLG’s Digital Menu Board expansion in 2020.

“Ontario Lottery & Gaming Corporation (OLG) is expanding its Digital Menu Board (DMB) network based on strong performance from a pilot test at key account retailers. The test yielded a 7% sales increase across the lottery category, an improvement over past performance. The expansion will add 250 new key account stores, primarily under the Circle K banners. OLG’s digital signage network is designed and operated by Carmanah Signs, the Lottery & Gaming Division of STRATACACHE.”

Carmanah is proud to partner with OLG in their retail modernization initiatives. For more details, see the full article at: https://lafleurs.com/magazine-feature/2019/09/09/olgs-digital-menu-boards/